Best Car Colors for Resale Value in 2026

Best Car Colors for Resale Value in 2026
Whether you want to express your individuality or simply blend in with the crowd, the exterior color of your vehicle is more important than you may have ever imagined. While picking your favorite shade of color on the option list might seem like a straightforward decision, there are a few other aspects to consider. One aspect in particular that can have an impact on your wallet is the projected resale value of your vehicle. That’s right! The type of exterior color you choose plays a role in determining its potential future value. Interested in learning more? The Germain Motor Company has assembled this informative guide about how you can choose the best car color for resale value.

BMW X7

Which Car Colors Are the Most Common?

Before we dive deeper into the topic, it’s important to note that not all exterior colors are created equal in terms of popularity. The team of professionals at iSeeCars.com took the time to carefully analyze automotive car color popularity to determine which are the most prevalent on American roads today. While complete details regarding this in-depth study can be viewed by visiting the link below, the results for the most popular colors didn’t come as a huge surprise to most.

That’s right, the most common colors of cars sold today are grayscale. White, black, gray, and silver took home the top four spots on the popularity list by a considerable margin over other shades. Given their neutral appearance, these colors are often chosen by buyers due to their low-maintenance upkeep and ability to blend in with the crowd. However, popularity doesn’t always translate into high resale value, as we’ll cover in greater detail in the next section.

Most Popular Car Colors

Porsche 911 Cabriolet Color

What Car Colors Have the Highest Resale Value?

Now for the answer to the question you’ve all been waiting for! We’ve established that grayscale and neutral colors are by far the most common on the road today. When it comes to resale value, you might be surprised to learn that these popular grayscale options aren’t the colors that provide the highest values. Recent studies have indicated that bold hues like orange, green, and yellow retain their value far better than colors like white, black, or gray.

What’s the main reason for this difference? For one, colors like orange, green, and yellow sell in significantly smaller amounts compared to the more popular colors. This means that if you’re a fan of one of those bright shades, you may be willing to pay extra in order to get the rare color that you desire. This concept also works in reverse, with sellers of common colors like black or silver being willing to take less in order to make a sale.

Germain Honda of Surprise

Mild or Wild? Shop Your Favorite Car Colors at the Germain Motor Company

Whether you prefer to express your personality with a vibrant hue or you’re comfortable being more behind the scenes with a neutral shade – the Germain Motor Company is home to all of your favorite mainstream and luxury automotive brands with locations across the country. If you’re eager to pick the best color for future resale value, we have plenty of options to choose from. Interested in acquiring a special edition or limited production exterior paint color? Our dealership locations can help you secure the rare color or custom order that you’re looking for!